Category innovation in the software industry: 1990 – 2002
Pontikes, E.G. “Category innovation in the software industry: 1990 – 2002.”
Pontikes, E.G. “Category innovation in the software industry: 1990 – 2002.”
Pontikes, E.G. and W.P. Barnett (2017). “The Coevolution of Organizational Knowledge and Market Technology.” Strategy Science, 2(1): 64-82.
Elizabeth G. Pontikes
Associate Professor of Management
The University of California, Davis
540 Alumni Lane
Davis, California 95616
egpontikes@ucdavis.edu