Shaping Markets Through Temporal, Constructive, and Interactive Agency.
Pontikes, E.G. and V. Rindova (2020). “Shaping Markets Through Temporal, Constructive, and Interactive Agency.” Strategy Science.
Pontikes, E.G. and V. Rindova (2020). “Shaping Markets Through Temporal, Constructive, and Interactive Agency.” Strategy Science.
Pontikes, E.G. “Category innovation in the software industry: 1990 – 2002.”
Pontikes, E.G. (2018). “Category Strategy for Firm Advantage.” Strategy Science, 3(4): 555-682.
Pontikes, E.G. “The Categorical Basis of Combination. A Theory and Two Empirical Tests.”
Pontikes, E.G. and R. Kim (2017). “Strategic Categorization.” in From Categories to Categorization: Studies in Sociology, Organizations and Strategy at the Crossroads (Research in the Sociology of Organizations, Volume 51). Durand, R., N. Granqvist, and A. Tyllström (eds), Emerald Publishing Limited, pp. 71-111.
Pontikes, E.G. and W.P. Barnett (2015). “The Persistence of Lenient Market Categories.” Organization Science, 26: 1415 – 1431.
Pontikes, E.G. (2012). “Two Sides of the Same Coin: How Ambiguous Classification Affects Multiple Audiences’ Evaluations.” Administrative Science Quarterly, 57(1): 81-118.
Elizabeth G. Pontikes
Associate Professor of Management
The University of California, Davis
540 Alumni Lane
Davis, California 95616
egpontikes@ucdavis.edu